WebJan 14, 2024 · "The latest adverts show the support the British Army gives to all soldiers to encourage them to achieve both personal and professional goals through a shared sense of belonging. He added: "Serving soldiers’ stories have inspired the series of adverts from conquering a pull-up, or taking on a leadership role, and we look forward to speaking ... WebSep 9, 2024 · British military recruiters are targeting working-class young people who like risk, are easily influenced and are poor at money management, a briefing document for a glossy army advertising ...
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British army is targeting working-class young people, report …
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